{"id":29195,"date":"2025-12-12T18:16:06","date_gmt":"2025-12-12T17:16:06","guid":{"rendered":"https:\/\/www.ideativa.it\/2025\/12\/12\/robot-al-servizio-del-testing-nel-farmaceutico-e-biomedicale-il-recap-dellevento-ideativa\/"},"modified":"2025-12-15T17:34:42","modified_gmt":"2025-12-15T16:34:42","slug":"robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap","status":"publish","type":"post","link":"https:\/\/www.ideativa.it\/en\/2025\/12\/12\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\/","title":{"rendered":"Robots for Testing in Pharma and Biomedical: Ideativa event recap"},"content":{"rendered":"<p>On 3 December we hosted an event focused on one of the most strategic topics for the healthcare sector: <strong>\u201cRobots for Testing in Pharma and Biomedical\u201d<\/strong>, organized together with <strong>NI \u2013 National Instruments<\/strong> and <strong>Astra Research<\/strong>.<\/p>\n<p>In the heart of the <strong>Mirandola biomedical district<\/strong>, companies, researchers and technology partners discussed a key question: how to make testing processes more reliable, repeatable and compliant with international standards, leveraging robotics, machine vision and advanced measurement systems.<\/p>\n<h2>Why talk about testing today?<\/h2>\n<p>The event opened with <strong>Francesco Blumetti<\/strong>, CEO of IDEATIVA, who highlighted the ongoing transformation in the biomedical sector:<\/p>\n<blockquote><p>\u201cWe are in a phase where innovation and regulation must move forward together: automation allows us to build testing processes that are more robust, faster and controllable, improving device quality and patient safety.\u201d<\/p><\/blockquote>\n<p>Manual testing\u2014hard to standardize and difficult to repeat consistently\u2014is no longer enough. What is needed are processes that ensure <strong>precision, traceability and operational continuity<\/strong>.<\/p>\n<h2>Robotics and automation: the bridge to compliance<\/h2>\n<p>Next, <strong>Matteo Tagliavini<\/strong>, R&amp;D Programmer at IDEATIVA, showed how robotics is becoming essential to improve quality and repeatability in biomedical testing:<\/p>\n<blockquote><p>\u201cIntegrating robotics into testing processes means turning repetitive or complex activities into precise and consistent sequences, reducing variability and increasing the level of control required by regulations.\u201d<\/p><\/blockquote>\n<p>Examples presented included:<\/p>\n<ul>\n<li>automated mechanical tests<\/li>\n<li>robotic simulations of human interaction with devices<\/li>\n<li>high-repeatability test cycles<\/li>\n<li>machine vision applications supporting quality control<\/li>\n<\/ul>\n<p>Approaches that help biomedical companies reduce errors, strengthen process robustness and speed up validation activities.<\/p>\n<h2>Mirandola: a global excellence hub for biomedical<\/h2>\n<p>In her keynote, <strong>Irene Vetr\u00f2<\/strong>, Bio-Robotic Engineer, emphasized the strategic value of the territory:<\/p>\n<blockquote><p>\u201cMirandola is a unique ecosystem where industry, technical expertise and research converge to create high-impact innovation. It is one of the few places in the world where you can see the entire biomedical value chain working in synergy.\u201d<\/p><\/blockquote>\n<p>A district that not only produces medical technologies, but also continuously fuels experimentation, advanced training and solutions that reach international markets.<\/p>\n<h2>Automation and measurement: reducing variability, increasing reliability<\/h2>\n<p><strong>Andrea Riva<\/strong> (NI \u2013 National Instruments) explained why a well-designed measurement architecture is critical in validation processes:<\/p>\n<blockquote><p>\u201cStandardizing processes and relying on automated systems means drastically reducing uncertainty and generating more reliable results\u2014essential to certify critical products such as biomedical devices.\u201d<\/p><\/blockquote>\n<p>Afterwards, <strong>Matteo Rampado<\/strong> from MeasureIT focused on data quality:<\/p>\n<blockquote><p>\u201cA properly designed measurement chain does not simply record values; it directly supports design and production decisions. In biomedical, data quality is an integral part of device quality.\u201d<\/p><\/blockquote>\n<p>The presentations showed solutions where hardware, software and robotics work together, generating testing workflows that are <strong>scalable, repeatable and fully traceable<\/strong>.<\/p>\n<h2>Success stories from advanced testing<\/h2>\n<p><strong>Samuele Martino<\/strong> from Astra Research\u00ae shared real examples of testing for single-use medical devices:<\/p>\n<blockquote><p>\u201cTo validate a device correctly, it is not enough to verify that it works. You must evaluate its behavior over time, the interaction with the user and the response in real conditions of use.\u201d<\/p><\/blockquote>\n<p>This approach requires:<\/p>\n<ul>\n<li>controlled stress tests<\/li>\n<li>safety and usability analyses<\/li>\n<li>automated systems to ensure repeatability and data reliability<\/li>\n<\/ul>\n<h2>An event that builds connections<\/h2>\n<p>The day ended with a round table and a networking session involving R&amp;D Managers, Quality Engineers, lab managers and professionals from the local ecosystem.<\/p>\n<div class=\"et_pb_slider et_pb_slider_fullwidth_off et_pb_gallery_post_type\">\n\t\t\t\t<div class=\"et_pb_slides\">\n\t\t\t\t\t<div class=\"et_pb_slide\" style=\"background: url(https:\/\/www.ideativa.it\/wp-content\/uploads\/2025\/12\/WhatsApp-Image-2025-12-03-at-16.31.58.jpeg);\"><\/div><div class=\"et_pb_slide\" style=\"background: url(https:\/\/www.ideativa.it\/wp-content\/uploads\/2025\/12\/WhatsApp-Image-2025-12-03-at-16.32.22.jpeg);\"><\/div><div class=\"et_pb_slide\" style=\"background: url(https:\/\/www.ideativa.it\/wp-content\/uploads\/2025\/12\/WhatsApp-Image-2025-12-03-at-16.32.12.jpeg);\"><\/div><div class=\"et_pb_slide\" style=\"background: url(https:\/\/www.ideativa.it\/wp-content\/uploads\/2025\/12\/WhatsApp-Image-2025-12-03-at-16.32.14.jpeg);\"><\/div><div class=\"et_pb_slide\" style=\"background: url(https:\/\/www.ideativa.it\/wp-content\/uploads\/2025\/12\/WhatsApp-Image-2025-12-03-at-16.32.10.jpeg);\"><\/div><div class=\"et_pb_slide\" style=\"background: url(https:\/\/www.ideativa.it\/wp-content\/uploads\/2025\/12\/WhatsApp-Image-2025-12-03-at-17.08.33.jpeg);\"><\/div><div class=\"et_pb_slide\" style=\"background: url(https:\/\/www.ideativa.it\/wp-content\/uploads\/2025\/12\/WhatsApp-Image-2025-12-03-at-16.58.45.jpeg);\"><\/div><div class=\"et_pb_slide\" style=\"background: url(https:\/\/www.ideativa.it\/wp-content\/uploads\/2025\/12\/WhatsApp-Image-2025-12-03-at-16.44.28.jpeg);\"><\/div><div class=\"et_pb_slide\" style=\"background: url(https:\/\/www.ideativa.it\/wp-content\/uploads\/2025\/12\/IMG_0723.jpg);\"><\/div><div class=\"et_pb_slide\" style=\"background: url(https:\/\/www.ideativa.it\/wp-content\/uploads\/2025\/12\/IMG_0740.jpg);\"><\/div><div class=\"et_pb_slide\" style=\"background: url(https:\/\/www.ideativa.it\/wp-content\/uploads\/2025\/12\/IMG_0733.jpg);\"><\/div><div class=\"et_pb_slide\" style=\"background: url(https:\/\/www.ideativa.it\/wp-content\/uploads\/2025\/12\/IMG_0732.jpg);\"><\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n<p>The final message shared by participants captured the spirit of the initiative:<\/p>\n<blockquote><p>\u201cInnovation in testing processes can become a growth driver for the entire sector: those who integrate new technologies into validation methods will be ready to face the challenges of the coming years.\u201d<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Come robotica, visione artificiale e sistemi di misura stanno trasformando il testing biomedicale. Il recap dell\u2019evento IDEATIVA con casi reali, keynote e tecnologie per la validazione dei medical device.<\/p>\n","protected":false},"author":4,"featured_media":29193,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[52,51],"tags":[],"class_list":["post-29195","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-event-en","category-research-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Biomedical testing: robotics, measurement and vision<\/title>\n<meta name=\"description\" content=\"How robotics, machine vision and measurement systems improve biomedical and pharma testing. IDEATIVA event recap\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Biomedical testing: robotics, measurement and vision\" \/>\n<meta property=\"og:description\" content=\"How robotics, machine vision and measurement systems improve biomedical and pharma testing. IDEATIVA event recap\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ideativa.it\/en\/2025\/12\/12\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\/\" \/>\n<meta property=\"og:site_name\" content=\"IDEATIVA SRL\" \/>\n<meta property=\"article:published_time\" content=\"2025-12-12T17:16:06+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-15T16:34:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ideativa.it\/wp-content\/uploads\/2025\/12\/testing-biomedicale-ideativa-blog-1024x576.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"576\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"redazione\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"redazione\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.ideativa.it\\\/en\\\/2025\\\/12\\\/12\\\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ideativa.it\\\/en\\\/2025\\\/12\\\/12\\\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\\\/\"},\"author\":{\"name\":\"redazione\",\"@id\":\"https:\\\/\\\/www.ideativa.it\\\/en\\\/#\\\/schema\\\/person\\\/4f70da57ab3a16880ff91251c8ebb760\"},\"headline\":\"Robots for Testing in Pharma and Biomedical: Ideativa event recap\",\"datePublished\":\"2025-12-12T17:16:06+00:00\",\"dateModified\":\"2025-12-15T16:34:42+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.ideativa.it\\\/en\\\/2025\\\/12\\\/12\\\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\\\/\"},\"wordCount\":592,\"publisher\":{\"@id\":\"https:\\\/\\\/www.ideativa.it\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.ideativa.it\\\/en\\\/2025\\\/12\\\/12\\\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.ideativa.it\\\/wp-content\\\/uploads\\\/2025\\\/12\\\/testing-biomedicale-ideativa-blog.png\",\"articleSection\":[\"Event\",\"Research\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.ideativa.it\\\/en\\\/2025\\\/12\\\/12\\\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\\\/\",\"url\":\"https:\\\/\\\/www.ideativa.it\\\/en\\\/2025\\\/12\\\/12\\\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\\\/\",\"name\":\"Biomedical testing: robotics, measurement and vision\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ideativa.it\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.ideativa.it\\\/en\\\/2025\\\/12\\\/12\\\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.ideativa.it\\\/en\\\/2025\\\/12\\\/12\\\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.ideativa.it\\\/wp-content\\\/uploads\\\/2025\\\/12\\\/testing-biomedicale-ideativa-blog.png\",\"datePublished\":\"2025-12-12T17:16:06+00:00\",\"dateModified\":\"2025-12-15T16:34:42+00:00\",\"description\":\"How robotics, machine vision and measurement systems improve biomedical and pharma testing. IDEATIVA event recap\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.ideativa.it\\\/en\\\/2025\\\/12\\\/12\\\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.ideativa.it\\\/en\\\/2025\\\/12\\\/12\\\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.ideativa.it\\\/en\\\/2025\\\/12\\\/12\\\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.ideativa.it\\\/wp-content\\\/uploads\\\/2025\\\/12\\\/testing-biomedicale-ideativa-blog.png\",\"contentUrl\":\"https:\\\/\\\/www.ideativa.it\\\/wp-content\\\/uploads\\\/2025\\\/12\\\/testing-biomedicale-ideativa-blog.png\",\"width\":2240,\"height\":1260},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.ideativa.it\\\/en\\\/2025\\\/12\\\/12\\\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.ideativa.it\\\/en\\\/homepage\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Robots for Testing in Pharma and Biomedical: Ideativa event recap\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.ideativa.it\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.ideativa.it\\\/en\\\/\",\"name\":\"IDEATIVA SRL\",\"description\":\"Soluzioni Alta Tecnologia\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.ideativa.it\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.ideativa.it\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.ideativa.it\\\/en\\\/#organization\",\"name\":\"IDEATIVA SRL\",\"url\":\"https:\\\/\\\/www.ideativa.it\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.ideativa.it\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.ideativa.it\\\/wp-content\\\/uploads\\\/2019\\\/03\\\/logo-ideativa_full_143x60.png\",\"contentUrl\":\"https:\\\/\\\/www.ideativa.it\\\/wp-content\\\/uploads\\\/2019\\\/03\\\/logo-ideativa_full_143x60.png\",\"width\":143,\"height\":60,\"caption\":\"IDEATIVA SRL\"},\"image\":{\"@id\":\"https:\\\/\\\/www.ideativa.it\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.ideativa.it\\\/en\\\/#\\\/schema\\\/person\\\/4f70da57ab3a16880ff91251c8ebb760\",\"name\":\"redazione\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Biomedical testing: robotics, measurement and vision","description":"How robotics, machine vision and measurement systems improve biomedical and pharma testing. IDEATIVA event recap","robots":{"index":"noindex","follow":"follow"},"og_locale":"en_US","og_type":"article","og_title":"Biomedical testing: robotics, measurement and vision","og_description":"How robotics, machine vision and measurement systems improve biomedical and pharma testing. IDEATIVA event recap","og_url":"https:\/\/www.ideativa.it\/en\/2025\/12\/12\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\/","og_site_name":"IDEATIVA SRL","article_published_time":"2025-12-12T17:16:06+00:00","article_modified_time":"2025-12-15T16:34:42+00:00","og_image":[{"width":1024,"height":576,"url":"https:\/\/www.ideativa.it\/wp-content\/uploads\/2025\/12\/testing-biomedicale-ideativa-blog-1024x576.png","type":"image\/png"}],"author":"redazione","twitter_card":"summary_large_image","twitter_misc":{"Written by":"redazione","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.ideativa.it\/en\/2025\/12\/12\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\/#article","isPartOf":{"@id":"https:\/\/www.ideativa.it\/en\/2025\/12\/12\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\/"},"author":{"name":"redazione","@id":"https:\/\/www.ideativa.it\/en\/#\/schema\/person\/4f70da57ab3a16880ff91251c8ebb760"},"headline":"Robots for Testing in Pharma and Biomedical: Ideativa event recap","datePublished":"2025-12-12T17:16:06+00:00","dateModified":"2025-12-15T16:34:42+00:00","mainEntityOfPage":{"@id":"https:\/\/www.ideativa.it\/en\/2025\/12\/12\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\/"},"wordCount":592,"publisher":{"@id":"https:\/\/www.ideativa.it\/en\/#organization"},"image":{"@id":"https:\/\/www.ideativa.it\/en\/2025\/12\/12\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\/#primaryimage"},"thumbnailUrl":"https:\/\/www.ideativa.it\/wp-content\/uploads\/2025\/12\/testing-biomedicale-ideativa-blog.png","articleSection":["Event","Research"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.ideativa.it\/en\/2025\/12\/12\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\/","url":"https:\/\/www.ideativa.it\/en\/2025\/12\/12\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\/","name":"Biomedical testing: robotics, measurement and vision","isPartOf":{"@id":"https:\/\/www.ideativa.it\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.ideativa.it\/en\/2025\/12\/12\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\/#primaryimage"},"image":{"@id":"https:\/\/www.ideativa.it\/en\/2025\/12\/12\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\/#primaryimage"},"thumbnailUrl":"https:\/\/www.ideativa.it\/wp-content\/uploads\/2025\/12\/testing-biomedicale-ideativa-blog.png","datePublished":"2025-12-12T17:16:06+00:00","dateModified":"2025-12-15T16:34:42+00:00","description":"How robotics, machine vision and measurement systems improve biomedical and pharma testing. IDEATIVA event recap","breadcrumb":{"@id":"https:\/\/www.ideativa.it\/en\/2025\/12\/12\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.ideativa.it\/en\/2025\/12\/12\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.ideativa.it\/en\/2025\/12\/12\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\/#primaryimage","url":"https:\/\/www.ideativa.it\/wp-content\/uploads\/2025\/12\/testing-biomedicale-ideativa-blog.png","contentUrl":"https:\/\/www.ideativa.it\/wp-content\/uploads\/2025\/12\/testing-biomedicale-ideativa-blog.png","width":2240,"height":1260},{"@type":"BreadcrumbList","@id":"https:\/\/www.ideativa.it\/en\/2025\/12\/12\/robots-for-testing-in-pharma-and-biomedical-ideativa-event-recap\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.ideativa.it\/en\/homepage\/"},{"@type":"ListItem","position":2,"name":"Robots for Testing in Pharma and Biomedical: Ideativa event recap"}]},{"@type":"WebSite","@id":"https:\/\/www.ideativa.it\/en\/#website","url":"https:\/\/www.ideativa.it\/en\/","name":"IDEATIVA SRL","description":"Soluzioni Alta Tecnologia","publisher":{"@id":"https:\/\/www.ideativa.it\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.ideativa.it\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.ideativa.it\/en\/#organization","name":"IDEATIVA SRL","url":"https:\/\/www.ideativa.it\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.ideativa.it\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.ideativa.it\/wp-content\/uploads\/2019\/03\/logo-ideativa_full_143x60.png","contentUrl":"https:\/\/www.ideativa.it\/wp-content\/uploads\/2019\/03\/logo-ideativa_full_143x60.png","width":143,"height":60,"caption":"IDEATIVA SRL"},"image":{"@id":"https:\/\/www.ideativa.it\/en\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.ideativa.it\/en\/#\/schema\/person\/4f70da57ab3a16880ff91251c8ebb760","name":"redazione"}]}},"_links":{"self":[{"href":"https:\/\/www.ideativa.it\/en\/wp-json\/wp\/v2\/posts\/29195","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ideativa.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ideativa.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ideativa.it\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ideativa.it\/en\/wp-json\/wp\/v2\/comments?post=29195"}],"version-history":[{"count":3,"href":"https:\/\/www.ideativa.it\/en\/wp-json\/wp\/v2\/posts\/29195\/revisions"}],"predecessor-version":[{"id":29228,"href":"https:\/\/www.ideativa.it\/en\/wp-json\/wp\/v2\/posts\/29195\/revisions\/29228"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ideativa.it\/en\/wp-json\/wp\/v2\/media\/29193"}],"wp:attachment":[{"href":"https:\/\/www.ideativa.it\/en\/wp-json\/wp\/v2\/media?parent=29195"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ideativa.it\/en\/wp-json\/wp\/v2\/categories?post=29195"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ideativa.it\/en\/wp-json\/wp\/v2\/tags?post=29195"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}